You might have come to a point wherein your business has reached a fair amount of success, and in order to build further on that success, you turn to strategies in SEO. This would, of course, imply that it is your first time to actually look for an SEO company.
Companies who are searching for a Long Island SEO company for the first time do not have the slightest idea about the basics of the business, which basically leaves them vulnerable to be taken advantage of by substandard firms. If you think that SEO and putting your website at the first page of a Google search results page can help your company boost its sales, then you should pay close attention and really put focus on looking for the best SEO company out there.
When you are looking for the best SEO company to help you with your company website, you will need to keep a lookout for signs that a Long Island SEO company may not be great for you and for your business.
Here are some of the warning signs that you need to look out for when looking for the right SEO company.
•The company buys backlinks. Of course, getting websites to link back to your website can significantly help you with increasing your website’s visibility. However, you would not like it when the Long Island SEO company that you will hire will buy the backlinks to be used for your website from services with bad reputations, which can either give your company automated or low quality backlinks. Not only do the pages where the links will appear happen to be full of completely unrelated links and are considered as “free for all”, but buying backlinks can actually get you penalized by Google itself since it does not allow backlink purchases.
•The company does SEO copywriting. If the Long Island SEO company that you are checking out offers SEO copywriting, do not hire it. Google has already changed its algorithms when ranking content, meaning that keyword stuffing, as well as writing for SEO purposes, is becoming obsolete. Instead of subscribing to these old forms of SEO, your company should be a company that adheres to the rules of basic marketing.
•The company uses a “secret ingredient” in order to boost your website’s ranking on the search engine. You might be impressed by what your SEO company has to offer. With all of their automated processes and the tools that they use to make sure that you get to the top of a Google search result, you will surely feel that this company will help your company become successful. However, just before you hand in your first check, think about it first. Google has already changed the algorithm it uses for its search engine to focus on the content of a website’s relevance instead of focusing on the abundance of keywords in an article. These “special tools” that they have might not even be around in the future because they may likely violate some of the policies of Google.
•The company wants your commitment. If the SEO company wants you to subscribe to a one year contract, run away. There may be a reason why a particular Long Island SEO company wants to lock you in. Probably the give you are contract to sign so that you would be unable to leave and look for another company once you come to realize that they are not doing their job properly. If a company is a really good SEO company like nyseoexplode.co, they would not need to force their customers to sign a binding contract.